By Alex Hilton, CEO Cloud Industry Forum
In the climate of the perpetual technology revolution it is very hard for businesses to make the right technology decisions and one key component of this is the choice of supplier.
The UK government’s Digital Marketplace offers many SMEs their first chance to supply IT services. As of July 2017, the total spend through the Digital Marketplace exceeded £2.6 billion. Of this spend, 45% was through small or medium-sized enterprises (SMEs). At the other end, Sir Martin Sorrell, CEO of media giant WPP recently talked about the disruptive nature of the digital technology market as being both threat and opportunity. With modern technology paradigms coming at us from every angle the landscape has become more complex than ever.